“Pink Project,” first exhibited in the New Museum's Bad Girls exhibition in 1994, consists of thousands of discarded pink objects carefully arranged on a large table. It is a visual overload of products that were created to appeal specifically to women and girls, including hair clips, pacifiers, fake fingernails, combs, dildos, cleaning products, toys, tampon applicators, kitchen gadgets and hundreds of other items, all representing mass seduction and consumption. The “Pink Project” has taken various forms: as sculpture, presented in glass vitrines, as a room-sized mound, a bedroom (exhibited at Mass MOCA in 2010), and a glass coffin.

Each iteration of the work has revealed the marketing of femininity and the infantilization of the female gender while also exploring the culturally loaded color pink and its continued societal projection onto girls and women.

Pink Project
"Pink Project; Table," PPOW Frieze London,
pink plastic and table, 30in high x 8ft wide x 14ft long, 2016
Pink Project
"Pink Project; Table" (detail), 2016
Pink Project
"Her Coffin"
plastic, tempered glass case and table, 43"h x 71"w x23"d, 2016
Pink Project
"Pink Project; Bedroom" (detail), 2011
Pink Project
"Pink Project; Bedroom"
(detail), 2011

photo Andy Wainwright

Pink Project
"Pink Project; Bedroom," MASS MoCA
, 8ft high x 18ft wide x 10ft deep, 2011

photo Andy Wainwright

Pink Project
"Pink Project; Table," PPOW Gallery, 30" x 8' x 14', 2010

photo Andy Wainwright

Pink Project
"Pink Project; Mound," SUNY Ulster, approx 6'x 12', 2006

photo Suzy Jeffers

Pink Project
"Pink Project; Room" (detail),
Silverstein Gallery, size variable, 1997
Pink Project
"Pink Project; Table," ARS, Finland, 30" x 8' x 14', 1995
Pink Project
"Pink Project; Table" (detail), 1995
Pink Project
"Pink Project; Vitrines," Yoshii Gallery, 68"x 32"x 12.5", 1995
Pink Project
"Pink Project; Table," New Museum, 30" x 8' x 14', 1994
Pink Project
"Pink Project; Table" (detail), 1994